Work at home on
the Internet: internet marketing and affiliate program help.
Issue 261 |
Feb 9th 2003
forgive me if this turns out to be boring, useless,
off the planet, and full of mistakes.
I've got a head cold
and a neck cold
and a chest cold
and an all the way down to my feet cold.
In fact I feel pretty rotten, and I'm off to bed
the minute I've finished writing this.
So if it's poor excuse me, and stay around for
next weeks letter.
1. ok, we're going to talk
about writing today.
Like it or loath it, writing's pretty important
on the web. And let's start right at the top because nothing's more
important than the headline.
People scan headlines, and if it doesn't grab
them they often move on without reading the rest of what you've
got to say. This is why copywriters get paid big bucks for creating
great headlines ...headlines can literally make or break your marketing
So if you're not much of a writer - or even if
you can write, but you're hopeless at coming up with great headlines,
some new software called Headline
Creator Pro is just what you need.
It works by using the greatest headlines in history
as templates for automatically generating your headlines...which
means you're generating powerful and proven results-driven headlines.
I bought it and here's the first headline I created
"Who Else Wants To Write Great Headlines
In Only 2 Minutes?"
Actually it took about 10 seconds, but there you
It also gave me HEAPS of alternatives.
Creator Pro, which is excellent, is just $29, and
well worth it.
So if you want to visit the web site and read
a lot more about it, including some screen shots you'd better follow
While you're there, and before you buy, read Scott's
story - you'll find a link to it halfway down the page ...it's very
Hang on, wait a minute...you might be interested
in buying the resale
rights for just $99. There are a very limited number being sold...so
if you think you can make sales (if you've got a mailing list, or
a site that deals with writing or marketing) I'd go for the resell
rights. you can buy them by following
Actually Headline creator Pro is the second piece
of software I've bought online this week. I was so unimpressed with
the other software that I won't even mention it here.
3. Now back to writing...
Almost as important as writing great headlines
is writing great web copy and sales letters.
But the simple fact is that most people CAN'T
write compelling salesletters. No matter how much they study, how
long they work on it, many people just can't come up with the goods.
Which is why I'm a believer in using sales letter
software. I didn't use it when I struggled for days over my sales
letter at Mini Site Profits
but now, whenever I'm putting the main page of a site together
I use Marlon Sanders Push
Button Sales Letters to get the basics right, and speed things
up....then I tweak the pages until they're just right.
If you'd like to read more on this take a look
at one of my old newsletters, issue
4. Turn words into traffic...
Now once you can write, you'll probably want to
read Jim Edwards latest ebook "Turn
Words Into Traffic"which takes you by the hand through
the entire article writing and promotion process, and shows you
Jim's quick and easy techniques for pumping out high-quality, professional
articles in next to no time.
I'm a BIG fan of Jim's "eBook
Secrets Exposed" and an even bigger fan of one of his other
books "The Lazy
Man's Guide to Online Business: how to work less and get paid more...and
have tons more fun."
It's one of my last years favorites, in fact one
of the top ebooks of the past few years.
Words into Traffic looks like it's on its way to joining it.
Good stuff Jim.
5.Search engine mini site
Whether you're building new sites, or simply adding
new pages to existing sites, you want to get them listed in the
search engines quickly.
Especially in Google which has a massive market
However, Google only trawls for new sites once
a month (I think) so if you're working on something you want to
make sure it's in place before the great Google dance.
This free site will alert you when the dance is
ok, that's it....I'm off to my sick bed :-(