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ALL THE SECRETS...issue 95










        

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Your Internet marketing, promotion, and free publicity newsletter
(c) copyright Phil Wiley 1999 http://www.ozemedia.com

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Contents

1. Letter from Phil: Experimental HTML version online
                            

2. Dr Nunley's 49 Lesson E-commerce Course

3. One Easy Way To Put An Article Together. 

4. What Qualities Do You Need To Succeed Online? 

5. Quick Tip: Watch out for Java attacks. 

6. Quick Tip: Speed Up Your Site.

7. Quick Tip: Your Web Site Security. 

8. Classified ads. ( please support our sponsors. They have some great deals for you)

9.Article: Backing Up Can Save Your Business.

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Letter from Phil 


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It's the beginning of Spring here in Australia, and very warm. I'm writing this weeks issue on my Gateway notebook, sitting under one of the ancient trees in the ranch's big garden. I love working this way, running a 60 foot extension phone line from the house, and sitting here miles from anywhere with the soft wind stirring the long grass, but at the same time everywhere in the world because of the Internet. Kate's just captured me on the digital and I'll stick it up online for you to see me writing this very issue, along with an experimental version of this weeks issue...

Recently Time magazine ran a special cover story on people becoming instant multi-millionaires when their web-based businesses IPO. And sometimes it seems that you can't pick up a magazine without reading about the dot com fortunes being made on the Internet.

If you've got a web site of your own it kind of sets you off dreaming doesn't it? Be a bit like winning a major lottery twice in a row. And that's probably something like the odds for striking it mega rich online.

Maybe mega-rich is out of sight, but lots of us are running small home-based Internet businesses, and making a good steady income which can only grow bigger as the 'net grows bigger.

How are we doing it? Well it's the same old story. We have a good business idea that will work well online, we put in plenty of hard work, and we never stop evolving and learning all we can about our chosen medium.

Which is why home-study courses and books, about marketing and making sales on the Internet, are so popular...we simply can never afford to stop the learning process.

And every time we think the market is saturated with marketing courses someone comes up with a new one - with new twists, new ideas, new information, new ways of making money, new must-have appeal, and new affiliate programs for letting us learn and earn at the same time.

This week I'd like to introduce you to a newcomer, from a respected Internet marketing veteran. Dr Kevin Nunley who has just launched an Internet Marketing Course at a "too low to pass up" price of just $30.

yours in friendship
phil

Here we go...

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Dr Nunley's 49 Lesson E-commerce Course

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Cost - $30.

Affiliate Program - 1 tier paying $20 a sale.

Why learn about online business from scratch when others have already cracked it? Dr Kevin Nunley is a prolific online business writer, who specializes in teaching people how to develop and grow their ideas into a profitable web site. You've probably read some of his articles, I even publish him in All the Secrets occasionally.

He's put together a 49 lesson online business course, that teaches the basics and then gets into it all a lot deeper. At US$30 this course is the cheapest I've come across. It's competitors range in price from $49 to several thousand dollars.

The course shows you how to sell your current products or services from your site, how to start a new business, how to take orders automatically from your web site, and details every effective strategy for getting tons of hits. Not only that, it comes with a free shopping cart to take orders online, a free secure server to increase sales, and a web builder program.

The lesson's are what really count. You can get the free extra's from anywhere by searching the net. So it's Dr Nunley's knowledge that counts here. The 49 lessons are detailed but quick-read, and everyone interested in online business should find some good value in them. It doesn't matter if you're a complete newbie to the Internet, an already established business that needs an online presence, or just someone who wants a steady extra income from the Web.

Here's some of what's covered:

How to get a web site that SELLS!

How to write copy that pulls like crazy!

How to automate the selling process for hands-off profits.

How to get effective Internet advertising CHEAP!

How to grab thousands of dollars in FREE Media Publicity!

How to harness the power of email for dramatic results.

How to DO IT ALL without hiring new staff or working late.

And HUNDREDS MORE....49 lessons packed with information you can use right now to get your share of the Internet Gold Rush.

I'm not going to give you any more of Kevin's sales pitch. You can read it for yourself here

I think this course is going to sell like crazy, especially at such a low price and with such a big payout. You should make plenty of money reselling it, but I recommend you buy it and read it first so that you become familiar with the contents. It's going to be one of the webs next big mega sellers. So you should jump in now while it's brand new.
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One Easy Way To Put An Article Together
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A couple of days ago Kate was writing a school essay about Gang Violence. She found all the information, and quotes she needed to make it zing, on the Internet.

And it got me thinking. How do you use the Internet to help you in writing ezine and web site articles?

Articles published in online newsletters, and in ebooks, can bring you a lot of traffic to your web site. But sometimes it's a struggle to come up with something fresh and new.

One easy way to compile a new topical piece is to build it around topical news quotes.

As an example, let's say that you want to do a piece on online customer relations.

Here's a simple way of getting quotes and gathering the info you need.

Go to http://www.newsindex.com/

which let's you search current articles in over 300 newspapers. Type in the phrase "online customer relations",  and up will pop a number of links to stories and news reports containing that exact phrase. Go to each story and grab the quote's you need.  

You've got to be careful of copyright of course, but generally short news quotes are ok to use. After all the person speaking has probably said it in front of a hundred journalists at a news conference, and been quoted a hundred times in a hundred newspapers. 

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What Qualities Do You Need To Succeed Online?

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* Confidence - you need to have faith in your own abilities. 

* Vision - you need to have vision married with enthusiasm. You need a tightly focussed vision. You need to know what you're about. ( your online business niche ). You need to know what you're aiming for and exactly how to get there.  

* Focus - it's very very easy to stray. At the pace the net is growing you've faced with new opportunities everyday. This makes it all too easy to stray from your target. You need to tightly focus on your marketing plan. 

* Resilience - you have to have the strength of character to be able to move constantly forward despite the inevitable setbacks and failures.

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Quick Tip: Watch out for Java attacks.
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I don't want to put the knockers on your Internet surfing ( called surfing because the surname of the "father"of the net is Cerf ) but danger lurks everywhere.

And I don't just mean dirty pictures when you don't want to see them, or an email virus which attacks your hard drive. This one's far worse because all you have to do is visit certain web sites to put your computer in danger.

It seems that computers using Microsoft Internet Explorer 4 or 5 are vulnerable to Java attacks, which include reading, writing, and deleting files, reformatting your hard drive, or copying data to or from your computer. Microsoft have issued a "Vulnerability Patch" to protect your machine. You'll find it at http://www.microsoft.com/Security/Bulletins/MS99-031.asp

If you have Internet Explorer 4.0 or 5 on your computer you definitely have an affected version of Microsoft VM and should consider upgrading to the new version. Obviously the danger of attack is not extensive. You have to visit a site where someone has deliberately set up the Java attack program before you can be affected. 

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Quick Tip: Speed Up Your Site
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Have you ever visited a friends web site and had to sit and twiddle your thumbs while a huge image takes ages to load? You only hang around waiting because it's your friends site, right?

 The word has it that if your main page doesn't load in 8 seconds, you'll lose maybe 1/3 of your visitors. After that most people get impatient and go somewhere else. Well if you want to make sure your site doesn't fit into the too slow category you should submit it to Net Mechanic. 

The mechanic will move your site into the fast lane. Most slow-loading problems are caused by images that are not optimized for screen viewing. Net Mechanic's GIFBot can speed up your site by reducing the pixel size of your web graphics by up to 90% without a visible loss of image quality. It works on JPEG, GIF, and even animated GIFs. 

You'll find the mechanic here and unlike the one's who fiddle around with your car, he works totally free.

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Quick Tip: Your web site security.
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Here's a tip that I found at the Internet Marketing Challenge site. It's easy for people to get listings of all the files in the sub-directories of your web site. If you want to stop them make sure that all your sub-directories, including the ones where you keep your graphics have an index.htm or html file in them. If you don't do this a listing of all the files in that directory will be displayed. 

Please help us grow

Recommend this newsletter to a friend
and you could win a Palm Pilot

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HOW TO ADVERTISE IN ALL THE SECRETS
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Article: Backing up can save your business
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I'm forever writing in my Australian newspaper computer columns about the importance of backing up your files.  

But I don't always follow what I preach. This week Eudora crashed when I was accessing my zip drive and I lost two weeks worth of emails. 

It got me thinking: maybe normal backing up isn't sufficient?  

What happens if someone breaks in an steals your computer and your back up discs?  

What happens if your house or office burns down? 

What happens if.... 

There's a lot of what ifs.

So maybe you should investigate storing some your critical files online? 

The other big advantage, of course, is that you can access your files when you're logged onto someone else's computer. Instead of carrying discs back and forth from work to your home office you can save them on the web and access them from either computer. Working out of a hotel? Log onto the net, grab the file, then reload it when you've finished. 

Here are a few places you should look at:  

I'm forever loosing my Netscape Bookmarks/Internet Explorer Favorites. Now I've also saved them online http://www.murl.com 
You can send your entire collection of bookmarks to the site in seconds.And they're quick and easy to update each week. 

Murl's great for bookmarks, but what about the rest of your files?

Consider storing them securely ( and privately ) at one of these sites: 

FreeDrive
Freedrive is the one I decided on. It seems to be the quickest to use, gives you 20 Meg of storage space. And it's simple and secure.

Visto
Visto.com could be a better bet if you're on the road a lot. It works the same way giving 15Mb of storage space, but also includes an appointment calendar and address book, an email account with email forwarding, and the ability to share specified files, photos and calendar entries with your family, friends, co-workers, club members—really anyone you choose. Plus your account can be synched with Outlook and several other PIMS.  

Others to check are:

Atrieva   docSpace    iMacfloppy ( for pc's as well )  Files Anywhere

 

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a/l/l/t/h/e/s/e/c/r/e/t/s/.......... (c)Copyright Phil Wiley 1999

 


 

 

Also recommended is Web Position.